Desjardins: $50,000 Investment Earmarked to Help Local Families (Article)

October 15 / 2014

Cancer care in our community is getting a financial boost today thanks to the caisses populaires Trillium and Rideau-Vison of Ottawa who will be making a $50,000 donation in support of the Ottawa Regional Cancer Foundation’s Cancer Coaching Health and Social Care Service, and the announcement coincides with Co-op Week. It’s a week dedicated to highlighting corporate values and positive community impact.

The Cancer Foundation’s Cancer Coaching model, offering complimentary personal cancer care, is the first of its kind in the country. The Cancer Coach is quickly becoming an important member of the healthcare team for many local residents. The Cancer Foundation’s Cancer Coaching team is made up of accredited health professionals (nurses, social workers, kinesiologists, nutritionists and physiotherapists) and wellness practitioners with a background in oncology.

“As part of Co-op Week, the caisses populaires Desjardins of Ottawa are delighted to announce this financial gift of $50,000 that will support Cancer Coaching,” explains Michel Larose, Director General of the Caisse populaire Rideau-Vision d’Ottawa. Normand Leroux, Director General of the Caisse populaire Trillium adds: “This partnership with the Ottawa Regional Cancer Foundation will help families in our community who are facing cancer.”

Cancer Coaches take the time to provide valuable information, navigation, support and practical guidance to the patient through every stage of cancer from diagnosis to treatment to post-treatment and palliative care. When a patient or a loved one comes in to see a Cancer Coach, the goal is to have that individual walk away with a plan that’s right for them. They have had a chance to talk about what their goals are and get actively involved in managing their own cancer. They develop a greater sense of control over their overall health and wellbeing. They have tools and strategies that they can put into place to help them overcome any barriers. It’s all about customizing a plan for each person to help them deal with the short and long term impacts of cancer.

“We know that cancer touches so many people in our community – they may be the ones fighting it, or helping a loved one or friend through it,” explains Linda Eagen, Cancer Foundation president and CEO. “Thanks to corporate leaders like Desjardins we are able to provide complimentary Cancer Coaching, to help each person get the care they need and deserve during one of the most difficult times of their lives.”

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